Defining Design
October’s newsletter round up of the latest inspirational and thought provoking packaging designs.
BlackInkProjects say:
“We always wanted to manipulate mycelium material, push it further then anyone else had. We felt it needed to make sense and feel right for the right or particular project.
@blackinkprojects worked with @magicalmshroom to push this material & process further then ever dreamed of 💭.
@mrbailey Ozlucent & Ozmorphis was the perfect setting to house something in this mesmerising mushroom 🍄.
After over half a year of testing we finally got to a structure we were happy with. 📦
Knowing that these very limited edition pieces would be admired and hopefully kept – we desired to embed an NFC chip just under the surface or ‘MR’ in the MRBAILEY blind debossed logo.”
Contact: Info@blackinkprojects.com
@blackinkprojects
adidas Originals and MRBAILEY Announce their Collaborative Partnership
London Packaging Week partner, the PENTAWARDS Beverages Platinum winner:
Premium Canned Cocktails by Offff, Netherlands.
Williams Canteen is a bar that became instantly more innovative the second COVID induced a lockdown. The bar created six high-quality cocktails served in a can to keep its clients happy. Offff developed the packaging design, and the result is six stunning labels, evocative of the bar’s stylish and genuine philosophy.
CONTACT: Williams Cocktails – Branding & Packaging (offff.studio)
@offff.studio
Guerlain invited Tunisian calligrapher Inkman to merge Eastern and Western artistic traditions for the brand’s latest limited-edition bee bottle fragrance. Parisian jeweler Goossens brought Inkman’s design to life.
LVMH-owned Guerlain aimed to bring together two art forms, French perfumery and Arabic calligraphy, for a 2022 limited-edition: the bee bottle by Inkman. Tunisian calligrapher Inkman designed the adornment for the one-liter bottle (Pochet du Courval), which was executed by Parisian jeweler Goossens.
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The latest packaging projects
Experts rally behind London Packaging Week Innovation Awards
Christelle Anya, the driving force behind the prestigious ADF, PCD, & PLD Innovation Awards in Paris, and Paul Jenkins, one of the foremost packaging experts in the UK, explain why they’re throwing their weight behind the brand-new London Packaging Week Innovation Awards.
Producers relish the omnichannel packaging challenge
Packaging design teams are at the forefront of driving innovation, shaping brand identity, and captivating audiences.
