Innovative supply chain solution brings traceability to champagne producer

Champagne producer Maison Burtin selects Zetes’ identification execution solution to achieve full bottle traceability from packaging to delivery. By combining ZetesAtlas with Zetes MD smart printing and applicator labelling stations, along with ZetesMedea order preparation solution, the company aims to optimize packaging and picking processes as part of its global digitalization strategy.

Bernard Guerbette, new build and project manager at Maison Burtin, explains that the decision to digitize traceability “The project originated because large retailers and logistics companies started requiring us to identify all our products with an EAN 128 code. All champagne cases leaving the site must be marked with adhesive labels, containing a specific organised set of information. We therefore approached Zetes to supply an automated solution to identify all our products from production to shipment”.

“This project has improved our efficiency and productivity, mainly through the standardisation of all our label formats. This means that we now no longer need to manage hundreds of different pre-printed labels, because the labels are completed automatically. We also do not need to change the spools according to the different label formats. Those procedures were time-consuming and required organisational effort,” adds Bernard Guerbette.

The integration of ZetesMedea will further modernize order picking processes, replacing the old paper-based method. Maison Burtin credits this comprehensive project for substantial productivity gains and perfect traceability from production to shipping.