Sampling Innovations Europe
About us
With nearly 30 years of experience, Sampling Innovations Europe is formed of a multidisciplinary team who are experts in total project management.
We offer a complete full service from design and production, through to the promotion and distribution of promotional samples, gift packs and single dose retail products. We are experts in developing profitable and innovative items for all kind of campaigns, always taking into account the client's brand, product, target audience and budget.
We offer experience and expert knowledge in many areas, such as the compatibility between bulk products and packaging materials, printing technologies, suitable packing formats and creative ideas for the final packaging.
We have established ourselves as a leading company in the field of promotional sampling thanks to the wide range of sampling formats we offer, alongside our personalised total project management service. We offer sampling solutions that support both new products and brand launch campaigns and will always recommend the best format and solution for each project.
Products & services
SACHETS
Sachets are a highly versatile and cost-effective solution. Sachets can adapt to any type of promotional campaign, allowing you to reach consumers directly. They also provide a very practical solution for sales products designed for travel kits, gift sets, or single-use products. We produce high-quality sachets under GMP conditions, with excellent prices and delivery times. We customise them to suit any brand requirement, in various shapes, sizes or formats, and we offer a wide variety of laminated materials (including eco laminates) and print finishes. They adapt to most beauty, personal care and perfume products, and, best of all, the use of sachets guarantees the impact of any marketing campaign.
SCENT GREEN® (100% Paper Scent Label)
Meet the first scent labels made entirely of paper. Due to it's monomaterial, it's fully recyclable and it decomposes in just 154 days. Raise awareness of your fragrances in a creative and sustainable way. This type of promotional marketing appeals directly to the user’s senses, focusing firmly on captivating their attention right from the outset. Small size, easily affixed to any kind of card or leaflet -Re-sealable. Easy for consumers to take and share with family, partner, friends, etc -High Quality Fragrance Performance -Card or Leaflet to communicate all branding -Low oil requirement -Competitive cost *Produced by Adhespack with Suzano’s Greenpack paper and distributed in the UK by Sampling Innovations
VIALS
Vials are the classic choice for many fragrance brands and can also be used to promote other products, such as essential oils or serums. We can customise the final packaging in multiple ways: in a discovery set, in a card, sachet, box, or as a gift set. With a choice of a spray pump or stopper, a great customisable option.
MINIATURES
Whether it's a sample, a gift or a discovery set for sale, we offer a wide range of miniatures and replicas in original formats. - From 1 ml, tubes, jars, droppers, pots or bottles - Variety of shapes and sizes - Customised manufacturing - High impact on consumer's perception of value - Replica of the original product *Available in recyclable materials
EASY-DOSE
- Product for promotion or sale - Different formats: square or rectangular - Dosages between 0,5ml to 5ml - Facing can be personalised - Possibility of boxed packaging - An innovative consumer experience - Can be used with one hand - High-end product thanks to its differentiating and qualitative aspect - 98% of product optimisation *Available in Eco-friendly materials
TICKET SCENT®
An innovative, cost effective, sustainable and hygienic fragrance solution. -Single and hygienic fragrance sampling for customers - Custom printed artwork - Highly cost effective solution - NEW! Possibility to choose a ticket made entirely of paper - Designed to sit on-shelf or counter tops, in a variety of designs - Simple custom branded dispensing system for scented samples *Produced by Adhespack with Suzano’s Greenpack paper and distributed in the UK by Sampling Innovations
SUSTAINABLE SAMPLING
At Sampling Innovations Europe we are addressing the global movement towards eco-friendly products. We offer a range of more sustainable packaging and sampling solutions to the perfume, cosmetic and personal care sectors. We are committed to promoting responsible consumption, across all areas. We are investing in the research and development of new materials and formats to support the promotional campaigns of our clients.
THERMOFORMS
- Ampoule or Pearl Format - Packaged in bulk, cards or in 100% customizable boxes - Ergonomic product - easy to use - High impact on consumer's value perception: For premium product - Controlled and optimised dosage - Dosage from 0,2 up to 10ml - Can be used in all circumstances (travel, work, etc.) *Available in PCR materials
POUCHES
- Multiple shapes and sizes - Capacity from 10ml to 250ml - Available in recyclable materials (after compatibility testing) with or without cap - Various closure options: with/without cap, self-closing, zip or eurohole - Possibility to customise secondary packaging (packs and display) - Maximum stability - High visual impact when displayed vertically on sales shelves or displays - Possibility of eco-refilling - Logistical savings and significant reduction of PET
STICK PACKS
- Multiple sizes - Dosages from 1ml to 10ml - Possibility of personalising secondary packaging (boxes and packs) - Product for promotion or sale - Easy to open and precise dosage *Available in eco-friendly materials
Multi-Use Sachet
The Multi-Use Sachet revolutionizes the sampling experience by offering consumers a prolonged, high-quality trial that delivers greater value and builds stronger brand loyalty. Sampling Innovations, a leading expert in the strategy, design, production, and distribution of profitable sampling campaigns for beauty, fragrance, and personal care brands, introduces this innovative solution to meet the evolving needs of today’s consumers. Modern consumers seek samples that provide more than a first impression—they want products that last longer, feel more valuable, and offer usability beyond a single use. The Multi-Use Sachet directly addresses this demand with a smart, versatile design that redefines how brands connect with their audiences. Key features include: More Than One Use: A practical cap enables consumers to extend product trials, maximizing their experience. Retail-Ready: This premium mini-size format works both as a sample and as a revenue-generating retail product. Enhanced Perceived Value: Larger capacity allows multiple uses, offering customers an affordable way to try before committing to full size. Customizable Design: Available in 15–40 ml with matte, gloss, or foil finishes, plus ample surface area for impactful brand messaging. Sustainable Choice: Made entirely of recyclable mono-material PE, aligning with growing environmental priorities. Cap Versatility: Two cap formats with multiple color and dosage options support brand customization. With this launch, Sampling Innovations reinforces its commitment to developing creative, functional, and sustainable solutions that adapt to the changing landscape of beauty and personal care.
Pearl Thermoformed
The Thermoformed Pearl is an innovative packaging solution for samples that combines sustainability, functionality, and aesthetics. This fragrance solution stands out for its low environmental impact, weighing less than 1 gram, with 80% recycled PET. Its production generates virtually no new waste, and its lightweight design contributes to a minimal carbon footprint. Additionally, the design allows for controlled dispensing, preventing product waste. The Thermoformed Pearl is not only eco-friendly but also a premium choice for fragrance and cosmetics brands looking to offer high-quality samples with a premium look in a more sustainable way. This format can be presented as an individual sample or as part of a range, creating discovery sets or product coffrets.
MAKE UP GREEN®, 100% PAPER LABEL
The first label designed to test the texture and color of makeup, made entirely of paper. This sample format can be used for products such as lipsticks, blushes, or foundations.
