The Glenrothes 51

When you read reviews such as ‘This might be the most unique packaging ever for a whisky’ from @insidehook and @forbes say ‘Hidden, theatrical, beautifully designed, this might be the most honest whisky release of the modern era’, you know you have been involved with a truly special project.

After committing to breaking the protective column, the bottle is housed within a mechanical sculpture, representing the orchids found on The Glenrothes estate. Real alabaster was used for the label on the bottle, making each bottle unique.

An amazing, technically ambitious brief, and an absolute privilege to see come to life in our South London factory by an amazing group of artisans, making multiple materials come together beautifully, and sympathetically, to deliver a spectacular piece of packaging.