New label-free bottles from Valser
A new way of ‘labelling’
Valser, a Coca-Cola brand, has launched beverage bottles without labels, which feature the product information and logo embossed into the bottle with the barcode printed on the top of the lid.
Check out our socials
Lorem ipsum dolor sit amet, consectetur adipiscing elit Lorem ipsum dolor sit amet, consectetur adipiscing elit
The latest packaging projects

From intention to impact: Designing emotion into luxury packaging
Vincent Villéger reflects on the growing role of intentionality in luxury packaging design, and how precision, psychology, and brand clarity are shaping a more considered creative landscape.

Stylish, modern and accessible. Inclusive design is a smart commercial decision
What use is packaging if it alienates a big portion of users? As some of the most forward-thinking brands in beauty, tech and beyond are discovering, designing with empathy and accessibility front of mind isn’t a constraint, but a competitive edge. Casey McHugh, Conference & Community Manager at Easyfairs, explains why.