The Perfume Shop’s new approach to customer experience
New looks for their stores with an emphasis on ‘experience and discovery’, their own TV channel, and more updates for their 30th anniversary
The UK high street store has lots of plans to mark their 30th year in retail including the launch of The Perfume Shop TV, which is the brand’s YouTube channel and new styles and concepts in 30 of their high street locations.
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The latest packaging projects
A toast to the remarkable journey of the bottle
How receptacles that are multipurpose, beautiful, and filled with quality enable brands to hand deliver a very personal message.
Experts rally behind London Packaging Week Innovation Awards
Christelle Anya, the driving force behind the prestigious ADF, PCD, & PLD Innovation Awards in Paris, and Paul Jenkins, one of the foremost packaging experts in the UK, explain why they’re throwing their weight behind the brand-new London Packaging Week Innovation Awards.