FMCG News – Coca-Cola offers prizes to push bottle returns at entertainment parks
Recycle for the Ultimate VIP Adventure: Coca-Cola and Merlin Entertainments Join Forces.
Recycling Revolution at UK’s Merlin Attractions: Coca-Cola Teams Up for VIP Prizes
Thanks to an innovative collaboration between Coca-Cola and Merlin Entertainments, a recycling revolution is sweeping through some of the UK’s most beloved attractions, including Legoland, Thorpe Park, and Alton Towers. Visitors can now seize the chance to win extraordinary VIP prizes by utilizing specially designed reverse vending machines.
The process is simple: guests bring along an empty 500ml Coca-Cola plastic bottle, recycle it at the designated machines, and automatically enter the draw.
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