FMCG News
Discover news on current trends, insights, innovations and challenges in the FMCG markets.

Advent calendars: Festive favourite or sustainability challenge?
Advent calendars have become a cherished holiday tradition, but their environmental footprint is under scrutiny. With millions sold each year, the question arises: are these festive favourites driving packaging waste – or overcoming it?

London Packaging Week 2025 welcomes record visitor growth
London Packaging Week 2025 sees 15% growth, bringing 5,752 visitors together to celebrate innovation, sustainability, and the future of packaging.

Building a brand with guts – How Agua de Madre uses identity to cut through the crowd
With London Packaging Week 2025 just around the corner, Leon Pullin, Managing Director at gut health brand Agua de Madre, explains how design, identity, and values are stitched together to help the brand stand out in a saturated drinks market.

London Packaging Week puts finishing touches on record-breaking conference agenda
Organisers have expanded the speaker line-up beyond the 85-mark for the first time, creating what they believe will be the most ambitious and impactful programme in the event’s 15-year history.

London Packaging Week reveals key market trends shaping the future of global packaging
As London Packaging Week marks its 15th anniversary, new Smithers research reveals how e-commerce, sustainability, and innovation are reshaping the $1.4 trillion global packaging industry.

Designing value beyond the pack
ARD’s Jane Struk on premiumisation, connected experiences, and why London Packaging Week matters more than ever.

Taking Brands from Concept to Production at London Packaging Week 2025
The BCMPA, the association for contract manufacturing, packing, fulfilment and logistics, is heading to London Packaging Week 2025.

Harnessing magic and logic to transform packaging experiences
Sun Branding’s Claire Hoe and Andy Johnson reveal how the fusion of magic and logic is redefining packaging to create authentic, emotional connections with consumers.

Touch, taste, tell: How snacks tell their story through design
From first touch to final bite, innovative packaging is transforming snacks into experiences that engage the senses, conscience, and heart – a theme explored at London Packaging Week 2025.

Finishing the job: How the UK Packaging Pact is turning circular ambition into reality
Sebastian Munden, Chair at WRAP and former Unilever UK & Ireland CEO, will share latest insights on scaling reuse and refill during a panel at London Packaging Week, exploring how the UK Packaging Pact will drive circular change across industries.

Is old becoming new again? How your brand can optimise nostalgia:
FMCG brands tend to be present in life’s most emotionally significant events: as pillars of our childhoods, family dinners, and parties with friends. They are woven into everyday routines and relationships, building lasting emotional credibility. The key market leaders already know this.

BrandMe marks Encona’s 50th with fresh limited‑edition look
On 23 June 2025, BrandMe partnered with Grace Foods UK to revamp Encona’s packaging in celebration of its 50th anniversary mark.