Jo Malone London opens gingerbread house pop-up at Battersea Power Station
Jo Malone London’s Fragrant Wonderland: Experience the Magic of Festive Scents and Shopping Among ‘Icing-Frosted’ Walls and Interactive Displays
Photo from www.greenqueen.com.hk
Jo Malone London has introduced a charming gingerbread house-themed pop-up at Battersea Power Station’s shopping destination in London. Proudly sponsored for the second consecutive year, the fragrance brand’s store is strategically located by the Glide ice rink, promising visitors an immersive experience with ‘icing-frosted’ walls and engaging interactive displays.
Shoppers can indulge in fragrance masterclasses while exploring Jo Malone London’s festive collection, featuring a delightful array of fragrances, scented candles, skincare products, and gift sets. The seasonal scents include the enticing aromas of Ginger Biscuit, Glowing Embers, and Orange Bitters.
The 30ft Christmas tree at the heart of the ice rink has undergone a festive makeover, adorned with cream and black fragrance boxes emblematic of the British fragrance house.
This seasonal pop-up follows Battersea Power Station’s recent venture into the beauty realm with a 1950s-themed beauty salon pop-up, offering hair styling and make-up services from renowned brands like MAC Cosmetics and Blush + Blow London. The shopping destination has evolved into a beauty hotspot since its reopening last year, featuring unique spaces such as US skincare brand Malin + Goetz’s art deco-themed area and the upcoming launch of Boots’ first-ever beauty-only store.
Jo Malone London’s enchanting pop-up will remain open until January 8, 2024. Immerse yourself in the festive spirit and discover the joy of fragrance at this delightful destination.
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