Hot topics
Discover news and reports on current trends and challenges in the luxury, beauty, drinks and FMCG market
Innovation
Closer than ever: How connected packaging is bridging the gap between brands and consumers
Jenny Stanley, Founder of Appetite Creative, explores how connected packaging is transforming brand-consumer relationships by turning packaging into an interactive, immersive experience.
Weaving the physical and digital into connected packaging
Bridging the physical and digital worlds, industry leaders explore how connected packaging can drive accessibility, sustainability, and consumer trust in an AI-powered era.
Functionality, Inclusivity, and Sustainability: Expert Insights into the Future of Innovation in Packaging Design
At London Packaging Week, industry leaders from renowned brands gathered to review recent packaging innovations and explore the trends shaping the future.
Embracing Sustainability: How Brands Are Responding to Eco-Conscious Consumer Demands
As consumer awareness grows, brands must adapt their strategies and innovate sustainable solutions that align with eco-conscious values, ensuring a balance between luxury and environmental responsibility.
Inclusive packaging design – an opportunity to create better experiences for all
Inclusivity can never work as an afterthought – it has to be built into the core of packaging design from the very start. That’s why many are taking a holistic approach and adding value via inclusive packaging design, says Lucy Burgess, Strategy Director at Touch.
Understanding the consumer: How luxury brands use psychology and packaging to entice consumers
Professor Ben Voyer explains how the luxury market is utilising packaging to tap into the consumer psychology and initiate purchasing decisions.
London Packaging Week to spotlight the future of packaging as Innovation Awards 2025 open
After a stunning first showing in 2024, the annual awards return for a second year, aiming to highlight the most exciting innovations and brightest talents in the packaging industry.
Beauty Brands Embrace Refillable Packaging to Combat Single-Use Plastic Waste
The personal care industry is increasingly adopting refillable packaging solutions to address environmental concerns associated with single-use plastics.
Noughty Unveils Sophisticated New Look for Its Still Wine Range
Leading non-alcoholic wine brand Noughty has introduced a refreshed packaging design for its still wine collection, aligning it with its premium sparkling range.
Research shows strong consumer support for reuse and refill systems
A new study has revealed growing consumer demand for retailers to offer reuse and refill packaging systems, highlighting the increasing shift toward circular economy solutions.
ROCOL Launches Sustainable Packaging Upgrade for Scrubs
ROCOL has introduced a new, more sustainable packaging design for its Scrubs® Hand Wipes, reducing environmental impact while maintaining product performance.
M&S Trials Paper Packaging for Chocolate Bars in Sustainability Push
Marks & Spencer (M&S) is testing a new paper-based wrapper for its Vanilla Fudge Bar, a move aimed at improving recyclability and reducing single-use plastic.