Connecting the dots: Contextual design is essential for digital engagement, says SharpEnd CEO
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Packaging industry players are more aware than ever of the power of connected technologies like QR codes, near-field communication (NFC) and augmented reality (AR). However, many companies joining the fray are approaching it in the wrong way, according to SharpEnd CEO Cameron Worth.
Coachbuilt teams with Rolls-Royce for 30-year-old blended Scotch
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The new Scotch whisky brand, Coachbuilt, has teamed up with Rolls-Royce London to produce a premium, co-branded limited edition, highlighting the craftsmanship and luxury associated with both companies.
FMCG News – Post-pandemic food delivery: Just Eat Takeaway talks e-commerce packaging future
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Food delivery rose to an all-time high during the COVID-19 pandemic and continues to be popular among consumers in the post-pandemic world, according to Jaz Rabadia, global head of responsible business and sustainability at Just Eat Takeaway.