Beauty News
Discover news on current trends, insights, innovations and challenges in the beauty markets.
The magic behind a great pack: Insights from the London Packaging Week Innovation Awards 2025
The 2025 Innovation Awards revealed the creativity, craft, and magic behind great packaging, with entries for 2026 open until 24 April.
Pushing the definition of what packaging can be
Innovations drive the packaging industry, from unexpected formats and functions to sustainable, circular materials. Industry leaders on the cutting edge are shaping the future of packaging.
Industry leaders join Innovation Awards 2026 judging panel at London Packaging Week
London Packaging Week welcomes a new group of industry-leading judges for the 2026 Innovation Awards, setting the stage for the year’s most creative and sustainable packaging entries
London Packaging Week opens entries for Innovation Awards 2026
The Innovation Awards 2026 return to London Packaging Week, celebrating the boldest, most disruptive packaging designs shaping the future.
Etia: Redefining beauty for everyone
Born from a lived experience of blindness, Etia will reimagine beauty packaging as elegant, tactile, and truly inclusive for everyone.
Advent calendars: Festive favourite or sustainability challenge?
Advent calendars have become a cherished holiday tradition, but their environmental footprint is under scrutiny. With millions sold each year, the question arises: are these festive favourites driving packaging waste – or overcoming it?
London Packaging Week 2025 welcomes record visitor growth
London Packaging Week 2025 sees 15% growth, bringing 5,752 visitors together to celebrate innovation, sustainability, and the future of packaging.
Breakout Beauty UK: Why packaging matters more than ever for beauty start-ups
With the UK beauty industry thriving, new brands are launching fast. But getting from a product to a brand is a huge leap – and packaging is often the bridge. As the Co-founder and architect of accelerator platform Breakout Beauty UK, Paul Finch knows better than most that smart packaging can make the difference between being shelved and being shoppable.
Taking Brands from Concept to Production at London Packaging Week 2025
The BCMPA, the association for contract manufacturing, packing, fulfilment and logistics, is heading to London Packaging Week 2025.
BECOME: The inside story on how Bentley and Carré Basset redefined luxury fragrance for a new era
London Packaging Week hears from the creative minds behind the design of Bentley’s new fragrance, BECOME, a bold redefinition of luxury through timeless elegance, sustainable innovation, and a journey of self-discovery.
Breakout Beauty UK: Accelerating the next generation of British beauty brands
With support from Boots, TikTok Shop, the British Beauty Council, and Venrex, the Breakout Beauty UK offers a rare opportunity for emerging brands to scale rapidly and gain national visibility.
Behind the Liberty magic: The quiet art of packaging luxury and sustainability
Ian Hunt, Director of Customer Services and Procurement at Liberty, reveals how thoughtful packaging balances luxury and sustainability, and why the brand is gearing up for London Packaging Week 2025.