News and Insight
Discover what’s new in the beauty, beverage, food, FMCG, retail and luxury packaging community.
Top headlines from London Packaging Week
FMCG News – Robinsons to trial new carton format across Tesco stores
Britvic’s squash brand Robinsons is trialling a new carton format across selected Tesco stores.
Luxury & Fashion news
Packaging Design for Sustainability: Overcoming Challenges and Fostering Collaboration
In an exclusive interview with Steve Lister, a respected sustainability consultant and leading influencer for global brands and retailers, Easyfairs has gained valuable insights into the significance of packaging design in achieving sustainability goals.
The changing definition of good packaging design
Parisa Maleki, Community & Content Manager at Easyfairs, discusses how packaging design needs to adapt to its new responsibilities, what this means for the unboxing phenomenon, and how blending product and package is the way to go.
London Packaging Week 2023 speaker Spotlight: Roger Saul & son Cameron Saul marry luxury and contemporary aesthetics with long-running ethical brand BOTTLETOP.
THE STORY BEHIND BOTTLETOP’S BEAUTIFUL BAGS:
Guerlain calls for action to mark World Bee Day
Guerlain Collaborates with Artist Céline Cléron to Highlight Bee Conservation on World Bee Day
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Beauty news
‘World’s first’ beer deodorant launched by Fussy and Brewdog
The roll-on features scent notes of hops and tropical fruits similar to the BrewDog’s hero IPA drink
Guerlain calls for action to mark World Bee Day
Guerlain Collaborates with Artist Céline Cléron to Highlight Bee Conservation on World Bee Day
Coty announces ‘most ambitious’ fragrance project yet
Coty unveiled its Infiniment Coty Paris plans alongside a new Orveda serum at a gala event celebrating its new Coty Protopia vision
Emirates collabs with Dior and Davines to maintain cabin crew beauty standards
The Dubai-based airline has partnered with the luxury beauty brands to offer flight attendants grooming advice to keep up appearances
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Drinks news
Absolut reveals the latest step on its journey towards creating a ‘100% bio-based bottle’
Absolut Vodka has introduced a new bottle incorporating 57% paper and a plastic lining, representing a progressive milestone in its pursuit of a fully bio-based bottle down the line.
Fortune favours the brave in the alc-bev sector
Whether your brand screams liquid intelligence or harbours frothy appeal, its taste will linger much more pleasurably on the palate when its packaging hits the spot.
Graham’s Port unveils an exclusive Bicentenary Collection featuring exceptionally rare ports
Graham’s Port, the esteemed port house, introduces a remarkable assortment of globally acclaimed ports showcased within a bespoke furniture piece.
Coachbuilt teams with Rolls-Royce for 30-year-old blended Scotch
The new Scotch whisky brand, Coachbuilt, has teamed up with Rolls-Royce London to produce a premium, co-branded limited edition, highlighting the craftsmanship and luxury associated with both companies.
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FMCG news
FMCG News – Robinsons to trial new carton format across Tesco stores
Britvic’s squash brand Robinsons is trialling a new carton format across selected Tesco stores.
FMCG News – Mars Wrigley reinforces recyclability focus with paper chocolate bar wrapper trials in UK
Mars is trialing recyclable paper packaging for its candy bars in 500 Tesco stores across the UK since last Monday.
FMCG News – How did Brazil achieve its 100% aluminium can recycling rate – and can it be replicated in the EU?
Brazil’s recent achievement of a 100% recycling rate for aluminum cans sets a new global benchmark. Discover the inside story from Abralatas’ executive president, Cátilo Cândido, as he unveils the strategies behind this exceptional success and provides insights into how Europe can replicate this significant environmental milestone.
FMCG News – Just Eat trials reusable packaging at UEFA football finals
Just Eat Takeaway.com plans to introduce reusable packaging throughout the UEFA tournament finals this summer.
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Hot topics
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Sustainability
FMCG News – Robinsons to trial new carton format across Tesco stores
Britvic’s squash brand Robinsons is trialling a new carton format across selected Tesco stores.
FMCG News – Mars Wrigley reinforces recyclability focus with paper chocolate bar wrapper trials in UK
Mars is trialing recyclable paper packaging for its candy bars in 500 Tesco stores across the UK since last Monday.
FMCG News – How did Brazil achieve its 100% aluminium can recycling rate – and can it be replicated in the EU?
Brazil’s recent achievement of a 100% recycling rate for aluminum cans sets a new global benchmark. Discover the inside story from Abralatas’ executive president, Cátilo Cândido, as he unveils the strategies behind this exceptional success and provides insights into how Europe can replicate this significant environmental milestone.
Packaging Design for Sustainability: Overcoming Challenges and Fostering Collaboration
In an exclusive interview with Steve Lister, a respected sustainability consultant and leading influencer for global brands and retailers, Easyfairs has gained valuable insights into the significance of packaging design in achieving sustainability goals.
Absolut reveals the latest step on its journey towards creating a ‘100% bio-based bottle’
Absolut Vodka has introduced a new bottle incorporating 57% paper and a plastic lining, representing a progressive milestone in its pursuit of a fully bio-based bottle down the line.
FMCG News – Just Eat trials reusable packaging at UEFA football finals
Just Eat Takeaway.com plans to introduce reusable packaging throughout the UEFA tournament finals this summer.
FMCG News – ASDA Replaces Coloured Milk Bottle Tops to Reuse Over 200 Million
Asda Implements Clear Caps Instead of Coloured Caps for All Own-Brand Fresh Milk Varieties
London Packaging Week 2023 speaker Spotlight: Roger Saul & son Cameron Saul marry luxury and contemporary aesthetics with long-running ethical brand BOTTLETOP.
THE STORY BEHIND BOTTLETOP’S BEAUTIFUL BAGS:
Guerlain calls for action to mark World Bee Day
Guerlain Collaborates with Artist Céline Cléron to Highlight Bee Conservation on World Bee Day
FMCG News – Plastics supply chain in Europe continues to push for greater legal certainty for recycled content
Organisations across the value chain urge EU to use mass balance for calculating recycled content in plastics to meet new environmental targets.
How can we actually invest in our planet?
In their year-round efforts to protect the planet, promote campaigns, and share progress stories, The Know team takes advantage of Earth Day as an opportunity to give the Earth some extra love and attention.
FMCG News – Uber Eats rolls out eco-packaging trial in central London
Customers’ orders will be delivered in reusable packaging and then collected from their doorsteps once finished
Innovation
‘World’s first’ beer deodorant launched by Fussy and Brewdog
The roll-on features scent notes of hops and tropical fruits similar to the BrewDog’s hero IPA drink
Packaging Design for Sustainability: Overcoming Challenges and Fostering Collaboration
In an exclusive interview with Steve Lister, a respected sustainability consultant and leading influencer for global brands and retailers, Easyfairs has gained valuable insights into the significance of packaging design in achieving sustainability goals.
The changing definition of good packaging design
Parisa Maleki, Community & Content Manager at Easyfairs, discusses how packaging design needs to adapt to its new responsibilities, what this means for the unboxing phenomenon, and how blending product and package is the way to go.
A Booming Industry Exploding with Innovation
Packaging Innovations NEC was the catalyst for an impressive display of the latest innovations to light up the packaging industry.
The McDonald’s approach to packaging sustainability
McDonald’s cutting-edge reusable packaging system has captured widespread attention, with a number of commentators highlighting it as a model of responsible consumption and waste reduction.
Pepsico redesigns branding for 7UP
Pepsico has announced that 7UP has refreshed its brand identity and packaging.
Sirane announces ‘world first’ ovenable packaging printed with water-based inks
Sirane has released a range of ovenable films and pouches printed with water-based inks in a reported first for the packaging industry.
THE BEAUTY BRANDS, PRODUCTS, AND INFLUENCERS THAT RULED 2022
Insight into the world’s hottest beauty brands based on social engagement, Google searches, and social media following.
Future of Packaging Report 2022
Adam Ryan, Head of Pentawards and Creative Director, Packaging Portfolio, Easyfairs, and Naomi Stewart, Marketing Manager, Easyfairs, reflect on the latest developments in packaging design
Paper bottle pioneers launch bespoke filling service to help global drinks brands decarbonise
Italian wine producer Cantina Goccia announces new dedicated filling service for paper bottles to help other drinks brands decarbonise their wine bottles by 84%
Coca-Cola adds NaviLens coding to packs to help visually impaired shoppers
A new Christmas on-pack promotion from Coca-Cola will feature the NaviLens app to help blind and partially sighted consumers.
Knoll Packaging Sets New Industry Standard
For over 35 Years, Knoll Packaging has continued to deliver the highest level of innovation, technical expertise, and quality in luxury packaging.
Design
Packaging Design for Sustainability: Overcoming Challenges and Fostering Collaboration
In an exclusive interview with Steve Lister, a respected sustainability consultant and leading influencer for global brands and retailers, Easyfairs has gained valuable insights into the significance of packaging design in achieving sustainability goals.
The changing definition of good packaging design
Parisa Maleki, Community & Content Manager at Easyfairs, discusses how packaging design needs to adapt to its new responsibilities, what this means for the unboxing phenomenon, and how blending product and package is the way to go.
FMCG News – Breezer launches a refreshed global brand identity
Bacardi’s ready to drink (RTD) brand Breezer collaborates with London design agency Knockout for a game-changing visual overhaul.
Guerlain calls for action to mark World Bee Day
Guerlain Collaborates with Artist Céline Cléron to Highlight Bee Conservation on World Bee Day
A Booming Industry Exploding with Innovation
Packaging Innovations NEC was the catalyst for an impressive display of the latest innovations to light up the packaging industry.
Everything old is new again
How nostalgic packaging came to be and why we’re so eager to indulge.
Fortune favours the brave in the alc-bev sector
Whether your brand screams liquid intelligence or harbours frothy appeal, its taste will linger much more pleasurably on the palate when its packaging hits the spot.
Connecting the dots: Contextual design is essential for digital engagement, says SharpEnd CEO
Packaging industry players are more aware than ever of the power of connected technologies like QR codes, near-field communication (NFC) and augmented reality (AR). However, many companies joining the fray are approaching it in the wrong way, according to SharpEnd CEO Cameron Worth.
Coachbuilt teams with Rolls-Royce for 30-year-old blended Scotch
The new Scotch whisky brand, Coachbuilt, has teamed up with Rolls-Royce London to produce a premium, co-branded limited edition, highlighting the craftsmanship and luxury associated with both companies.
Maison Guerlain Unveils Nadine Kanso’s ‘Rêve d’Amour’ to Mark 170th Anniversary of Iconic Bee Bottle
Guerlain asked Lebanese designer Nadine Kanso to give a modern twist to the iconic Bee bottle, infusing the art of perfumery with contemporary jewelry.
FMCG News – Boundless behind Twinings tin to celebrate the Coronation
To commemorate the Royal Coronation, Twinings has collaborated with Boundless Brand Design to create a limited edition tin for their Darjeeling Blend loose leaf tea.
FMCG News – Elmwood designs brand refresh for Dolmio
Pasta sauce maker Dolmio has refreshed its look in partnership with brand consultancy Elmwood.
