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Innovation
Behind the Liberty magic: The quiet art of packaging luxury and sustainability
Ian Hunt, Director of Customer Services and Procurement at Liberty, reveals how thoughtful packaging balances luxury and sustainability, and why the brand is gearing up for London Packaging Week 2025.
Arno Melchior on the packaging blind spot that’s costing brands money
We hear from retired Reckitt packaging director Arno Melchior on why digitalisation is the key to surviving the next wave of EPR regulation.
Packaging’s new imperative: Innovation meets sustainability
With over 20 years of experience at brands like Nestlé and the Kellogg Company, Michael Carroll shares how innovation, sustainability, and data-driven decisions are shaping the future of packaging at the London Packaging Week Innovation Awards.
100 days to go: London Packaging Week prepares to launch its most ambitious show yet
With just 100 days to go, London Packaging Week prepares to celebrate 15 years of innovation, creativity, and industry-leading insight.
The Zeno masters: Crafting a new paradigm for alcohol-free wine
Zeno founder David Hodgson shares the story behind his award-winning alcohol-free wines ahead of his appearance at London Packaging Week.
Celebrating 15 years of innovation at London Packaging Week
Join the UK’s most influential packaging professionals this October as London Packaging Week returns for its landmark 15th anniversary.
The role of digitalisation in EPR: How you can future proof your packaging strategy
Vivian Loftin, Co-founder of Recyda, will share how digital tools are transforming packaging compliance at London Packaging Week 2025.
BrandMe marks Encona’s 50th with fresh limited‑edition look
On 23 June 2025, BrandMe partnered with Grace Foods UK to revamp Encona’s packaging in celebration of its 50th anniversary mark.
Global design and sustainability leaders to headline London Packaging Week 2025
London Packaging Week returns to the capital on 15 & 16 October 2025 to celebrate its 15th anniversary with a future-focused programme and a standout speaker lineup featuring globally recognised brands, disruptive innovators, and leading organisations.
Innovation or Illusion? Why packaging design must keep problem-solving in the crosshairs
Is packaging design solving problems or chasing applause? Industry leaders argue it’s time for innovation with impact, not just show.
The vivid rebellion: Maximalism’s return in a sea of sameness
This article is part of a series exploring key industry trends, brought to you by the Easyfairs Packaging Council – the expert advisory board behind London Packaging Week.
From function to feeling: The new language of sustainable beauty packaging
Kim Ridgway of Trinny London shares her insights on sustainable innovation and cross-industry inspiration, featured at London Packaging Week 2025, where the future of beauty packaging takes centre stage.