The magic behind a great pack: Insights from the London Packaging Week Innovation Awards 2025

The 2025 Innovation Awards revealed the creativity, craft, and magic behind great packaging, with entries for 2026 open until 24 April.
Pushing the definition of what packaging can be

Innovations drive the packaging industry, from unexpected formats and functions to sustainable, circular materials. Industry leaders on the cutting edge are shaping the future of packaging.
Industry leaders join Innovation Awards 2026 judging panel at London Packaging Week

London Packaging Week welcomes a new group of industry-leading judges for the 2026 Innovation Awards, setting the stage for the year’s most creative and sustainable packaging entries
London Packaging Week opens entries for Innovation Awards 2026

The Innovation Awards 2026 return to London Packaging Week, celebrating the boldest, most disruptive packaging designs shaping the future.
Etia: Redefining beauty for everyone

Born from a lived experience of blindness, Etia will reimagine beauty packaging as elegant, tactile, and truly inclusive for everyone.
Advent calendars: Festive favourite or sustainability challenge?

Advent calendars have become a cherished holiday tradition, but their environmental footprint is under scrutiny. With millions sold each year, the question arises: are these festive favourites driving packaging waste – or overcoming it?
London Packaging Week 2025 welcomes record visitor growth

London Packaging Week 2025 sees 15% growth, bringing 5,752 visitors together to celebrate innovation, sustainability, and the future of packaging.
Breakout Beauty UK: Why packaging matters more than ever for beauty start-ups

With the UK beauty industry thriving, new brands are launching fast. But getting from a product to a brand is a huge leap – and packaging is often the bridge. As the Co-founder and architect of accelerator platform Breakout Beauty UK, Paul Finch knows better than most that smart packaging can make the difference between being shelved and being shoppable.
Taking Brands from Concept to Production at London Packaging Week 2025

The BCMPA, the association for contract manufacturing, packing, fulfilment and logistics, is heading to London Packaging Week 2025.
BECOME: The inside story on how Bentley and Carré Basset redefined luxury fragrance for a new era

London Packaging Week hears from the creative minds behind the design of Bentley’s new fragrance, BECOME, a bold redefinition of luxury through timeless elegance, sustainable innovation, and a journey of self-discovery.
Breakout Beauty UK: Accelerating the next generation of British beauty brands

With support from Boots, TikTok Shop, the British Beauty Council, and Venrex, the Breakout Beauty UK offers a rare opportunity for emerging brands to scale rapidly and gain national visibility.
Behind the Liberty magic: The quiet art of packaging luxury and sustainability

Ian Hunt, Director of Customer Services and Procurement at Liberty, reveals how thoughtful packaging balances luxury and sustainability, and why the brand is gearing up for London Packaging Week 2025.
From function to feeling: The new language of sustainable beauty packaging

Kim Ridgway of Trinny London shares her insights on sustainable innovation and cross-industry inspiration, featured at London Packaging Week 2025, where the future of beauty packaging takes centre stage.
Susanne Kaufmann unveils refreshed packaging reflecting alpine heritage and sustainable values

Luxury skincare brand Susanne Kaufmann has introduced a refreshed packaging design that encapsulates its commitment to natural beauty, sustainability, and its Austrian alpine roots.
Unilever invests in refillable innovation with acquisition of Wild: What it means for the future of sustainable packaging

Unilever has taken a bold step toward more sustainable personal care solutions with the acquisition of Wild, a fast-growing brand known for its innovative refillable deodorant packaging.
Beauty Brands Embrace Refillable Packaging to Combat Single-Use Plastic Waste

The personal care industry is increasingly adopting refillable packaging solutions to address environmental concerns associated with single-use plastics.
Innovative Glass Bottle Features Airless Refill and Pouch for Luxury Cosmetics

An exciting new development in luxury cosmetics packaging has emerged with the introduction of a glass bottle that combines an airless refill system with a pouch.
Innovative Wood Fibre-Based Packaging for Period Products

Meadows Daisy has secured people’s choice and judge’s favourite in the exhibitor Innovation Gallery at London Packaging Week 2024.