The hidden revolution: How AI and collaboration are transforming packaging and supply chains
Tey Bannerman, who leads McKinsey’s AI-driven customer experience and hyper-personalisation work, explores how AI is quietly transforming packaging, supply chains, and innovation.
Closer than ever: How connected packaging is bridging the gap between brands and consumers
Jenny Stanley, Founder of Appetite Creative, explores how connected packaging is transforming brand-consumer relationships by turning packaging into an interactive, immersive experience.
Weaving the physical and digital into connected packaging
Bridging the physical and digital worlds, industry leaders explore how connected packaging can drive accessibility, sustainability, and consumer trust in an AI-powered era.
Functionality, Inclusivity, and Sustainability: Expert Insights into the Future of Innovation in Packaging Design
At London Packaging Week, industry leaders from renowned brands gathered to review recent packaging innovations and explore the trends shaping the future.
Inclusive packaging design – an opportunity to create better experiences for all
Inclusivity can never work as an afterthought – it has to be built into the core of packaging design from the very start. That’s why many are taking a holistic approach and adding value via inclusive packaging design, says Lucy Burgess, Strategy Director at Touch.
Understanding the consumer: How luxury brands use psychology and packaging to entice consumers
Professor Ben Voyer explains how the luxury market is utilising packaging to tap into the consumer psychology and initiate purchasing decisions.
London Packaging Week to spotlight the future of packaging as Innovation Awards 2025 open
After a stunning first showing in 2024, the annual awards return for a second year, aiming to highlight the most exciting innovations and brightest talents in the packaging industry.
Absolut has released a limited-edition Andy Warhol vodka bottle.
Absolut Vodka, owned by Pernod Ricard and known for its limited edition bottles, has partnered with the Andy Warhol Foundation for the Visual Arts to release a special edition bottle.
The changing definition of good packaging design
Parisa Maleki, Community & Content Manager at Easyfairs, discusses how packaging design needs to adapt to its new responsibilities, what this means for the unboxing phenomenon, and how blending product and package is the way to go.
AI and the future of packaging
The packaging industry’s future will be shaped by various disruptive trends, and artificial intelligence (AI) will play a pivotal role in transforming packaging companies.
Has the B Corp movement got too big?
With over 6,000 B Corps operating globally, even among some multinationals that have sparked controversy, there are efforts to re-evaluate the certification process to ensure the continued effectiveness of the movement’s positive influence.
Morrisons makes a further £25 million price lowering investment.
Morrisons has announced a reduction in prices for several of its own-brand products. Joining the ranks of supermarkets grappling with rising living costs and aiming to retain their customer base.
Emerging Trends in Spirits Marketing and Packaging for the Year 2023
Insight into the world’s hottest beauty brands based on social engagement, Google searches, and social media following.
Defining Design
Roundup of the latest packaging inspiration and thought-provoking designs for November.
London Packaging Week Welcomes Pentawards
London Packaging Week will welcome Pentawards allowing visitors to discover world-class concepts and learn from design pioneers.
Circular economy and interactive engagement within the cosmetics industry
The visible shift in cosmetics packaging and focus on consumer-product interaction
New-look London Packaging Week
A vibrant new home for collaboration, discovery, and innovation for the capital’s packaging community.