Grega by Victor Biasi
Inspired by both the culture and architecture of Greece, Victor Biasi has developed a unique craft beer packaging design. Its name matches its place of brewery – Grega.
Its typographic logo has been condensed and features vertical characters that mimic the pillars so famous in traditional Greek architecture. Furthermore, the colour of the can was selected to be a matte white so that it would prevail amongst other beers on the shelves.
Overall, the combination of condensed serif typography, based on typical characters of the Greek alphabet, as well as, the matte white can colour that mimics the pillars of Greece when displayed on the shelves. This design truly stands out and captures traditional Greece in style.
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