
The London Packaging Week Innovation Awards recognised the UK’s most imaginative and sustainable packaging designs, celebrating creativity, craftsmanship, and brand storytelling across 13 categories.
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London Packaging Week 2025 closed on a high, uniting global brands, designers, and innovators for two days of inspiration, sustainability, and collaboration – celebrating the power and future of packaging.
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With the UK beauty industry thriving, new brands are launching fast. But getting from a product to a brand is a huge leap – and packaging is often the bridge. As the Co-founder and architect of accelerator platform Breakout Beauty UK, Paul Finch knows better than most that smart packaging can make the difference between being shelved and being shoppable.
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Ahead of an exclusive interactive workshop at London Packaging Week, artist Nathan Ward and James Cropper’s Marketing Communications Manager Jordan Scott discuss the unique, timeless power of paper and craftsmanship in the age of A.I and digital automation.
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With London Packaging Week 2025 just around the corner, Leon Pullin, Managing Director at gut health brand Agua de Madre, explains how design, identity, and values are stitched together to help the brand stand out in a saturated drinks market.
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